Fundraising gamification makes charitable donations fun and social. Today’s gamification programs are both mobile optimized and accessible anywhere at any time, making it easy for donors to join and engage in fundraising. What’s not surprising, however, is how engaging these programs are for donors – and how successful they are for fundraising goals.Īs technology has become more accessible to nonprofits, so have the abilities of fundraising gamification strategies. Nonprofit teams must figure out how to drive proceeds without constantly asking donors to empty their pocketbooks and one key to achieving that, surprisingly, is fundraising gamification. But once someone has donated, you don’t want to bombard them with requests that overwhelm them and drive them away. On one hand, it’s natural to want to reach out to donors as much as possible to drive donations. Driving proceeds in the nonprofit fundraising sector can be a tricky business.
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